The team behind CNX
CNX Transaction Partners is an independent M&A advisory firm with offices in Munich and Amsterdam. Since our founding in 2010, we have been supporting mid-market entrepreneurs and owners in the sale of their companies – from the initial preparations through to the successful completion of the transaction.
30 minutes · video call · confidential

Our story
Our story begins in 2010. A family business owner asked our founder, Dr Willem Keijzer, to assist with the sale of a subsidiary. After careful consideration, he agreed – and successfully sold the company to a buyer from India.
In the process, he realized that he found this work exceptionally enjoyable. He also realized that this – at the intersection of strategy, operations, and digital transformation – is where all his experience comes together.
Above all, however, he realized that selling a company is one of the most important moments in an entrepreneur’s professional life – and deserves a partner who has done this more often than he has. After all, most entrepreneurs go through this experience only once.


Providing clarity on where you and your company stand today.
Guiding you safely through the sale process.
The deal that does justice to your life’s work.
Managing Partners
We guide every transaction with the same care we would apply to running our own company.

Munich
Managing Partner & Founder
Industrial engineer (Eindhoven University of Technology), PhD in Mechanical Engineering (Technical University of Munich); has lived in Munich since 1999. After holding positions in strategic consulting and at a BMW Group company, Willem founded CNX Transaction Partners in 2010. He is an active private investor and author of specialised articles, including in the Financial YearBook. He is also a sought-after guest speaker – including at the Chamber of Commerce and Industry (IHK) and the Frankfurt School of Finance & Management – as well as a podcast guest, including on “Leaders in Consulting”.

Amsterdam
Managing Partner
20 years in international finance (including Bank of America, Deutsche Bank, Rabobank, KBC and ING) and 18 years in management consulting – most recently as a partner at Stanton Chase and AIMS International, where he served as Global Head Financial & Professional Services. Master’s degree from the University of Amsterdam.

Amsterdam
Managing Partner
More than 30 years of experience in finance and operations at international corporations – including senior and board roles for ABN AMRO and Scotiabank across nine countries. Chartered Banker (Asian Institute of Chartered Bankers) and currently a supervisory board member at Indonesia Infrastructure Finance on behalf of the Asian Development Bank.
What we stand for

Passion
We like working with entrepreneurs who are as passionate about what they do as we are.
Integrity
We tell it like it is – what buyers are really thinking, even if it hurts. And anyone selling their business needs a partner they can rely on 100 percent. That’s why integrity is the guiding principle behind everything we do.
Respect
We respect entrepreneurial achievement and do everything we can to ensure the owner achieves the value their life’s work deserves.

Down-to-earth
That includes not telling people what they want to hear. It is the only way we achieve the best results for our clients.
FAQ
CNX Transaction Partners was founded in 2010 by Dr Willem Keijzer. Since then, we have been supporting mid-market entrepreneurs from exit readiness through to the successful sale of their companies.
These three letters are the common thread running through our work: Clarify – providing clarity on where you and your company stand today. Navigate – guiding you safely through the sales process. Exit – the deal that does justice to your life’s work.
We have two offices: CNX Transaction Partners GmbH in Munich (Trautenwolfstraße 6) and CNX Transaction Partners B.V. in Amsterdam (Singel 126).
Your points of contact are our three Managing Partners: Dr Willem Keijzer in Munich, and Peter Crul and Lodewijk Govaerts in Amsterdam.
We work for mid-sized business owners, proprietors, and investors who wish to sell their company or their stake in a company – from preparation through to a successful closing.

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